IBM sees returning "Taishang" as business opportunity

April 14, 2008

IBM Taiwan sees returning 'Taishang' – the Chinese language name for Taiwan businesses and business people abroad-- as a potential business opportunity, says the company's General Manger Sophia Tong.

Many Taishang are returning because they are thinking of 'returning to their roots' as they grow older, observed Tong. If Taiwan is able to provide a good investment environment, Taiwanese businesspeople would naturally wish to return, said Tong.

Tong noted that by addressing development issues such as the "three links", Taiwan could encourage more Taishang to return to the island. Companies returning to Taiwan may find a business opportunity with IBM – the company is placing more emphasis on emerging markets in Asia, and IBM Taiwan is striving to take part in these opportunities, she said.

It is difficult to assess the market for returning Taishang, and IBM hopes to help companies assess their IT needs by providing a 'flexible establishment method', said Tong.

Making these comments after the recent presidential election, Tong also announced that IBM would be releasing a 'White Paper' in April, which will offer recommendations for the new administration, according to a report by the Economic Daily News. The focus of the white paper will be on developing innovation and services, she said.

IBM also released a white paper around the time of the last presidential election, noted Tong, who emphasized that IBM Taiwan takes a neutral stance with regards to politics. The company also released a similar document in South Korea after its recent presidential election.

(Economic Daily News)

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